Why WordPress Stats Matter?
Let’s be real: when people talk about building a website, WordPress almost always enters the conversation.
And there’s a reason for that.
WordPress isn’t just “another CMS.” It’s the platform powering everything from personal blogs to enterprise-level eCommerce stores. Whether you’re a solo blogger in Mumbai or a startup in Silicon Valley, chances are you’ve either used WordPress—or you’re about to.
But here’s the thing:
Most people don’t actually know how massive WordPress really is. They don’t realize it powers over 43% of the entire web. Yes, the entire web. That’s not a trend. That’s dominance.
Understanding WordPress statistics isn’t just trivia for tech geeks. These numbers show:
- Where the web is heading,
- What tools people are betting on,
- And why WordPress continues to crush the competition (even after two decades).
So if you’re a content creator, marketer, developer, or anyone even remotely involved in running a website…
These WordPress stats? They matter. Big time.
Let’s dive into the numbers that define the world’s most popular CMS—plus the trends shaping its future.
Key WordPress Market Share Stats
Let’s cut to the chase:
👉 WordPress powers over 43% of all websites on the internet.
Not just blogs. Not just portfolios. All websites.
That stat alone is mind-blowing. But it gets even crazier when you zoom in on the CMS market specifically.
CMS Market Share Breakdown (2025):
- WordPress: 61%+
- Shopify: ~6.7%
- Wix: ~5.4%
- Joomla, Drupal, Squarespace: All hovering below 4%
This means WordPress holds more market share than every other CMS combined.
Let that sink in.
We’re talking about:
- Millions of small business websites
- Thousands of major news and media outlets
- Even government portals and university sites
Why WordPress Wins
- 100% open-source
- Massive theme and plugin library
- A developer army behind it
- And you don’t need to write a single line of code to build something awesome
It’s no surprise that some of the biggest brands on Earth trust WordPress. We’re talking The New Yorker, TechCrunch, BBC America, Sony Music, and more.
This isn’t a fluke. It’s a platform that’s been growing steadily for 20+ years… and it’s not slowing down anytime soon.
WordPress Usage Stats
So we know WordPress dominates the market. But how many actual sites are using it?
Here’s what the numbers say in 2025:
- Over 31 million websites are powered by WordPress
- Downloads? WordPress is downloaded millions of times every month — and counting
- Every 2 minutes, about 30 new WordPress sites go live
- Among the top 1 million websites, over 23.64% run on WordPress (source: BuiltWith)
- Developers and agencies launch over 500 WordPress sites daily for clients and businesses
Translation?
Whether you’re launching a niche blog, building a SaaS landing page, or spinning up an online store — chances are, you’re working with WordPress… or competing against it.
Long-Term Growth? Still Climbing.
WordPress usage has grown steadily every single year since 2003. Not a single drop. Not even during the rise of platforms like Wix, Webflow, or Squarespace.
Why? Because WordPress:
- Evolves fast (hello, Full Site Editing 👋)
- Scales like crazy
- Doesn’t lock you into any one provider or ecosystem
It’s open, it’s flexible, and it just works.
Bottom line:
WordPress isn’t just popular—it’s everywhere. And if you’re not leveraging it, you might be leaving money (and traffic) on the table.
Theme & Plugin Ecosystem
This is where WordPress Gets Its Superpowers.
If WordPress is the engine, then themes and plugins are the turbo boosters.
They’re what make WordPress endlessly flexible — whether you’re building a blog, a booking site, a membership portal, or a full-blown online store.
WordPress Themes Stats:
- 13,000+ free themes on WordPress.org theme directory.
- Thousands more premium themes sold via ThemeForest, TemplateMonster, and independent shops
- Popular themes like Astra, GeneratePress, and Hello Elementor have 1M+ active installs each
- The shift to block-based themes (FSE) is gaining serious momentum in 2025
No matter your industry or design taste, there’s a theme for it. And if not, someone’s building one.
WordPress Plugin Stats:
This Is Where the Magic Happens.
- 59,000+ free plugins in the official WordPress plugin directory.
- Millions of premium plugins sold independently or on marketplaces like CodeCanyon
- Most downloaded plugins:
- Elementor – 10M+ active installs
- Yoast SEO – 10M+
- WooCommerce – 7M+
- Contact Form 7 – 10M+
- LiteSpeed Cache – 7M+
From SEO to speed, caching to custom fields, forms to full-blown funnels — there’s a plugin (or five) for that.
2025 Plugin Trends:
- Rise of AI-powered plugins (for content, SEO, even image generation)
- More no-code builder tools gaining adoption
- Increased focus on performance optimization and core web vitals
- Massive growth in security, backups, and automation tools
The ecosystem is the reason WordPress wins.
Thousands of developers. Millions of site owners. A plugin for everything, and a theme for everyone.
If you can imagine it, there’s a good chance you can build it with WordPress — no dev team required.
WooCommerce & eCommerce Stats
WordPress Is Eating the Online Store Market.
If you’re running an online store with WordPress, chances are you’re using WooCommerce.
And if you’re not, these stats might make you seriously consider it.
WooCommerce by the Numbers (2025):
- 7M+ active installs — and that’s just from the WordPress plugin repo
- Used by 28%+ of all online stores worldwide (source: BuiltWith)
- Powers over $130 billion in annual eCommerce sales
- Over 800+ WooCommerce-specific extensions available (and that’s just the official store)
Yeah. It’s that big.
From small mom-and-pop shops to full-scale enterprise businesses, WooCommerce handles it all — with complete control, no monthly fees, and unlimited customization.
Why WooCommerce Crushes It:
- Built on WordPress = You already know how to use it
- Open source = You own your data (unlike Shopify)
- Endless flexibility with themes and plugins
- Integrates with Stripe, PayPal, Razorpay, Mailchimp, Google Ads, and hundreds more
And now in 2025?
WooCommerce is going head-to-head with Shopify and winning serious ground — especially among businesses that want freedom, ownership, and scalability without the platform lock-in.
eCommerce Trends Inside WordPress:
- Surge in subscription and membership-based WooCommerce sites
- Rapid growth in AI-powered product recommendation plugins
- More stores focusing on mobile-first performance and headless setups
Bottom line?
If you’re looking to build an eCommerce site that grows with you — and doesn’t nickel-and-dime you every month — WooCommerce is a beast.
WordPress Security Stats
Why It’s Not As Scary As You Think?
Let’s address the elephant in the room:
Yes, WordPress sites get targeted a lot. But that’s not because WordPress is weak.
It’s because it’s everywhere.
Just like Windows gets more viruses than Linux — popularity attracts attention.
WordPress Security by the Numbers:
- WordPress sites account for around 90% of all hacked CMS sites (Sucuri Report)
- 52% of vulnerabilities come from plugins
- The most common attack vector? Outdated themes, plugins, and WordPress core
- Over 70% of hacked sites were running outdated software at the time of the breach
- Brute force login attempts happen hundreds of thousands of times per day across WP sites globally
But here’s the kicker…
Most of These Hacks Are Preventable
With just a few basic steps:
- Keep WordPress, plugins, and themes updated
- Use secure hosting
- Add a solid security plugin (like Wordfence or Sucuri)
- Enable 2FA (two-factor authentication)
- Avoid using “admin” as your username 😅
And done.
WordPress Security Trends in 2025:
- Rise in automated patching and update tools
- More hosts offering malware scanning and firewall protection by default
- Growing use of login protection plugins, like magic links and 2FA
- Increase in block-based themes that eliminate legacy vulnerabilities
Bottom line:
WordPress isn’t “insecure.” What’s insecure is leaving your site unmaintained.
If you take basic precautions (many of which are free), your WordPress site can be just as safe — or safer — than any other platform out there.
Mobile & Performance Trends
In 2025, your website isn’t being viewed on a desktop.
It’s being viewed on a phone… in someone’s hand… with 5 other tabs open.
So if your WordPress site isn’t lightning fast and mobile-optimized?
You’re losing visitors. And conversions.
Mobile Usage on WordPress Sites:
- 58%+ of global web traffic now comes from mobile devices
- Mobile bounce rates are 20–30% higher for slow-loading WordPress sites
- Google’s Mobile-First Index means mobile performance = SEO performance
- AMP? Not dead — but most devs are ditching it in favor of lightweight themes and proper optimization
Performance Trends in WordPress (2025 Edition):
- More themes are built with Core Web Vitals in mind (hello, Astra and GeneratePress)
- Rise in performance-focused plugins like:
- WP Rocket
- FlyingPress
- Perfmatters
- Hosting is playing a bigger role — with LiteSpeed, Cloudflare, and object caching becoming default
Also worth noting:
The average WordPress page still loads in 3.5 to 5 seconds without optimization.
But optimized WP sites can hit sub-2 second load times easily.
What’s Hot in 2025:
- Image optimization (WebP, AVIF, lazy loading) is now standard
- Font loading and CLS improvements baked into newer themes
- Heavy shift toward block-based layouts for cleaner, faster code
- Mobile-first design isn’t optional anymore — it’s expected
Bottom line:
If your WordPress site is slow or clunky on mobile, you’re bleeding users.
But the good news?
WordPress gives you total control to speed things up — without switching platforms or redesigning from scratch.
Community & Developer Ecosystem
This Is The Real Engine Behind WordPress.
WordPress isn’t just software.
It’s a global movement backed by one of the most passionate open-source communities on the planet.
From solo freelancers to enterprise dev teams, there are millions of people building, improving, and supporting WordPress every single day.
WordPress Community by the Numbers:
- Used in 200+ countries
- Available in 70+ languages
- Over 70,000 contributors to WordPress core and plugins
- Tens of thousands of developers actively building themes, plugins, and custom solutions
And this isn’t a one-time thing.
This community is constantly shipping updates, fixing bugs, helping newbies, and organizing events that bring the ecosystem together.
WordCamps & Meetups (Yes, They’re Still Huge)
- 100+ WordCamps hosted annually around the world
- Thousands of local WordPress Meetups helping beginners and pros connect
- Massive online events, dev chats, contributor days, and hackathons every year
In short: WordPress has a people-powered engine that’s impossible to compete with.
Developer Ecosystem:
- Massive pool of experienced WordPress devs (and no shortage of talent)
- Thousands of businesses built entirely around WordPress services, products, and tools
- Seamless integration with modern dev workflows — headless builds, GitHub, CI/CD, REST API, GraphQL, etc.
And let’s not forget GitHub:
- WordPress core repo has 20K+ commits, 1K+ contributors, and is constantly active
Bottom line?
WordPress isn’t built by one company — it’s built by the web itself.
And that’s a major reason it’s still thriving after 20+ years.
Latest WordPress Trends (2025 and Beyond)
WordPress isn’t stuck in the past — it’s evolving fast.
And in 2025, it’s leaner, smarter, and more powerful than ever.
Let’s break down the biggest trends shaping WordPress right now:
1. Full Site Editing (FSE) Is the New Normal
The block editor (aka Gutenberg) isn’t just for posts anymore.
With Full Site Editing, users can now design entire themes — headers, footers, templates — block by block.
- More themes are going 100% block-based
- Less reliance on bulky page builders
- Faster, cleaner code = better performance
FSE gives you full creative control without needing to touch PHP or CSS.
2. AI + WordPress = Smarter Everything
AI tools are everywhere in the WordPress space now.
- AI-powered content creation (via ChatGPT, Bertha.ai, etc.)
- Image generation directly inside the editor
- Smart SEO recommendations from tools like Rank Math AI
- AI-powered support chatbots, form logic, and even page builders
If you’re not using AI in WordPress yet, you will be soon.
3. Headless WordPress Is Gaining Steam
For developers who want flexibility and speed, headless WordPress is on the rise.
- Use WP for content management
- Deliver via React, Vue, or static site generators (like Gatsby, Next.js)
- Blazing-fast performance and tighter front-end control
Not for everyone — but growing fast in the enterprise and dev-first space.
4. Security & Privacy Take Center Stage
With GDPR, CCPA, and growing data concerns, privacy tools are becoming standard.
- Consent management plugins
- Cookieless tracking integrations
- Self-hosted analytics (bye Google Analytics?)
- Better user data controls for membership + eCommerce sites
Users want transparency. WordPress is answering the call.
5. Mobile-First and Performance-Obsessed
- More themes are mobile-first out of the box
- Plugins focused purely on speed, caching, image optimization, and Core Web Vitals
- The shift to lighter, cleaner code over bloated visual builders is accelerating
Bonus: Low-Code & No-Code Revolution
Tools like Elementor, Spectra, Bricks, and Breakdance are making site-building easier than ever — even for non-techies.
The result?
More people launching sites solo — no dev team needed.
Final Thoughts
The Future of WordPress Is Still WordPress.
Let’s be clear:
WordPress isn’t just “still relevant” in 2025 — it’s dominating. And evolving.
Key Takeaways:
- Over 43% of the web runs on WordPress (and climbing)
- Its ecosystem of themes and plugins is unmatched
- WooCommerce is a global eCommerce powerhouse
- With the rise of Full Site Editing, AI tools, and block-based design, WordPress is more flexible than ever
- And thanks to a massive community, it just keeps getting better
Why WordPress Stays on Top:
- It’s open-source and developer-friendly
- It’s insanely customizable
- It doesn’t lock you in
- And most importantly — it works for everyone: solo bloggers, SMBs, agencies, Fortune 500s… you name it
The bottom line?
💬 If you’re building anything online in 2025, WordPress is still one of the smartest tools you can bet on.
Sources:
Other Statistics and Trends to check: